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Community Manager (France) H/F

Infos clés

Référence :
Community Manager
Fonction :
Communication / Marketing opérationnel - CRM - MD
Secteur d'activité :
Automobile - Constructeurs et équipementiers
Localisation :
Levallois Perret (92)
Type de contrat :
CDI / Temps plein
Date de début :
03/04/2018
Niveau :
Bac+2/3 (L)
 

L'entreprise

Spark44

POSTE BASÉ À LEVALOIS PERRET (MÉTRO LIGNE 3) À POUVOIR POUR LES COMPTES JAGUAR ET LAND ROVER FRANCE Spark44 is a new type of agency, established as a joint venture with Jaguar Land Rover globally. We're not an in house department; we're a separate business with a specialism in automotive and luxury goods. We are Demand Creation Partners. That means we work across all platforms with a clear customer journey strategy. From the point of Intrigue, through an inform stage, close of sale and delivery of the on-going relationship.

Le poste

La mission :

The Community Manager is responsible for:

Growing the engaged Jaguar and Land Rover communities by managing local editorial calendars, creating and posting content, monitoring conversations, responding when needed, and monitoring brand buzz
Bringing new ideas for Social engagement forward, defining the benefit for both our social communities and client business needs
Identifying key audiences and influencers and determining new ways to connect and activate them to become brand ambassadors for the benefit of the community and the brand
Supporting the business goals of increased awareness, consideration and sales
Managing a consistently branded presence in all social channels (incl. Facebook, Instagram, YouTube and also LinkedIn (B2B))
Social Media Consultancy for and implementation of platform specific media strategies (based on company objectives and target group insights)
MAIN RESPONSIBILITIES:

Editorial Content Calendar
Community Engagement
Content Development
Social Campaigns and Social Extensions
Social metrics and reporting
Person Specification

Le profil :

EXPERIENCE /SKILLS:

At least 1 year of experience managing social media platforms or communities for brands
Exceptional communication skills, both verbal and written. Must be able to write simply and persuasively
Fluency in French on a native level, fluency in English
Strong critical and analytical thinking skills
High level of familiarity with established and emerging social platforms
Understanding of social analytics; familiarity with measurement tools preferred
explaining difficult concepts in simple language, and ability to relate and play well with others
Able to articulate and present ideas with conviction - excellent presentation skills
Excel, Power Point & Photoshop skills preferred

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